Louisa Coffee Ordering App

The product:

We’re creating a Louisa Coffee Shop ordering app to help people can ordering their drinks quickly and even they can get their drink still remain good temperature, not too cold not to hot. Normally users use other ordering app, they need to wait. So we decide to return the choice back to the users. We create the “waiting time” which user can decide to ordering from this shop or not. To help user save more time.

Project Overview

The problem:

Busy workers needs to get hurry into their office. But they want to order coffee when they arrive at the office. But they need to know the estimate time to get their coffee.

The goal:

Design an app for Louisa Coffee that allows users to easily order and pick up quickly on time.

User research: summary

I conducted interviews and created empathy maps to understand the users I’m designing for and their needs. A primary user group identified through research was working adults don’t want to waste time to order the coffee.

They need to know the time, if they choose this coffee shop and order the coffee in busy morning.

And they still need to wait their coffee. People will lose their patience.

Surveys

Time

Working adults are too busy to wait a coffee

Accessibility

The app can help the office worker who really rush to their office and get the coffee in time.

IA

Compare to other coffee ordering app. They can order the coffee, but the app can’t tell you the estimate time. 

Personas

Problem statement:

Alice is a busy working adult, she needs to help her colleagues order coffee before going to work.

Wireframes

As the initial design phase continued, I made sure to base screen designs on feedback and findings from  the user research. Such as the estimate time.

User journey map

Mapping Alice’s user journey revealed how helpful it would be for users to have access to a dedicated Louisa Coffee Ordering App

High-fidelity prototype

The final high-fidelity prototype presented cleaner user flows for building a pizza and checkout. It also met user needs for a pickup or delivery option as well as more customization.

View the Louisa Coffee Ordering high-fidelity prototype

Mockups

Early designs allowed for some customization,
but after the usability studies, I added the quick aim your located function. User can tap the function, no need to type the address.

Takeaways

Impact:

The app makes users know how they can control their time to order the coffee.

One quote from peer feedback:

“I really like this app, especially for busy office lady, there is nothing better than waiting time that I can avoid.”

What I learned:

User experience is the most important. Just like this course taught me. How can we create the functions that users really need is really difficult. But we conduct the methodology to find out. It’s really helpful.

“I really like this app, especially for busy office lady, there is nothing better than waiting time that I can avoid.”